Replies in under 60 seconds
Day or night, every missed call gets a text back before the patient rings another clinic.
Built for independent London cosmetic dental clinics. Every missed call answered in under 60 seconds, day or night.
Signed 30-day pilot. First 30 days free, then £500/month if it delivers.
Onboarding one founding London practice this month. Founding client pricing, locked for 12 months.
Built for London's independent cosmetic dental practices
How it works
Purpose-built enquiry response for cosmetic dental practices. Fast, precise, and yours to control.
Day or night, every missed call gets a text back before the patient rings another clinic.
Tells an Invisalign enquiry from a routine check-up, and qualifies patients before they hit your diary.
Nothing sends without your sign-off. You see every message before the patient does.
No lengthy build. We connect to your existing phone line, website forms and Instagram DMs.
See it in action
Real examples of missed calls caught, patients texted back, and appointments booked. Quick questions and detailed enquiries, both handled without your team lifting a finger.
Sterling MIR
Responding automatically
Sterling AI catches the call you missed, texts the patient the right follow-up questions, and hands them a direct booking link. All within the first couple of minutes.
The calls you can't answer, caught and booked. Plus every other way a new patient reaches you.
From missed call to booked patient. Six steps, no manual work.
Your line is busy, it's after hours, or the desk is with someone else.
The missed call is detected instantly, nothing is lost.
Within 60 seconds, before they ring the next practice.
They're asked what they're after, so you know who's serious.
The patient is booked straight into the diary.
Patient gets a confirmation, your team gets the details.
The maths most practices never run.
38% of calls to dental practices go unanswered
Peerlogic study, 4,280 calls across 26 practices
£2,000–£5,000+ average lifetime value of a new UK dental patient
Industry benchmark
78% of patients who can't get through call a competitor instead
They don't leave a voicemail. They move on.
One missed new patient a week is £8,000 to £20,000 a year walking out of your practice. Sterling AI costs £6,000 a year.
UK data storage
All patient data stays in the UK. Nothing leaves.
No AI training on patient data
Your patients' messages are never used to train models.
Clinical triage escalation
Anyone describing pain, swelling, injury or a post-op issue is escalated to your team immediately. Sterling AI never assesses symptoms.
Signed DPA included
A one-page Data Processing Agreement comes with every pilot, ready for your records.
No. It catches the calls your team can't get to: after hours, at lunch, or mid-rush when the desk is slammed. Your receptionist still runs the front desk during working hours, and Sterling AI makes sure no new patient goes unanswered.
Sterling AI only qualifies and books straightforward callers. Anything unclear gets flagged for your team to follow up personally.
Typically under a week. We connect it to your existing phone line, website and Instagram. No new software for your team to learn.
The agreement is signed upfront. Your first 30 days are completely free, then it continues at £500/month unless you cancel before day 30. And if we don't hit the booking target we agree before starting, you pay nothing.
Yes. All patient data stays on UK infrastructure and is never used to train AI models. Anyone describing pain, swelling, injury or a post-op issue is escalated straight to your team, and a signed one-page Data Processing Agreement comes with every pilot. Sterling AI only handles the first reply and the booking, never your clinical records.
No. Sterling AI sits behind your existing line. Calls ring your practice first exactly as they do now. It only catches what you miss.
See exactly what's included, pricing, and how it works. No calls required.
One London practice signs this month. First 30 days free, then £500/month. If the results aren't there, you walk.
The guarantee
If Sterling AI doesn't book your practice a pre-agreed number of new patient consultations in the first 30 days, you don't pay. We agree the number before we start.
Onboarding one founding London practice this month. Founding client pricing, locked for 12 months.